HOW THE FOUNDER OF POO-POURRI WENT FROM BUSINESS FAILURE TO A $300 MILLION COMPANY
The most successful, ambitious, prosperous entrepreneurs are often those who have failed…and failed HARD.
Now, when I say “fail”, I don’t mean: “No one bought my ebook” or “My article got rejected” failure. I mean substantial, teetering-on-homelessness kind of failure.
Take Suzy Batiz, today’s guest and founder of a brand I adore: Poo-Pourri. At 40, Suzy had multiple failed businesses behind her and was facing bankruptcy…for the second time. She called herself “the worst entrepreneur in the world” and swore she’d never go into business again.